<?xml version="1.0" encoding="UTF-8"?>
<!--
  Canonical pages. Update lastmod when a page's content actually changes — not on every deploy.
  Only canonical new-site URLs belong here. The old /p/*.asp URLs must never be listed;
  they are handled by the redirects in _redirects.
-->
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">

  <url>
    <loc>https://irvinedentistry.com/</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>1.0</priority>
  </url>

  <!-- Conversion core -->
  <url>
    <loc>https://irvinedentistry.com/new-patients</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://irvinedentistry.com/services</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://irvinedentistry.com/insurance</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://irvinedentistry.com/contact</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>0.8</priority>
  </url>

  <!-- Trust -->
  <url>
    <loc>https://irvinedentistry.com/dr-lee</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://irvinedentistry.com/reviews</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>0.7</priority>
  </url>

  <!-- Demand capture -->
  <url>
    <loc>https://irvinedentistry.com/cleanings-exams</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://irvinedentistry.com/emergency-dentist</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://irvinedentistry.com/family-dentistry</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://irvinedentistry.com/fillings-crowns</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>0.7</priority>
  </url>
  <url>
    <loc>https://irvinedentistry.com/root-canals-extractions</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>0.7</priority>
  </url>
  <url>
    <loc>https://irvinedentistry.com/teeth-whitening</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>0.6</priority>
  </url>
  <url>
    <loc>https://irvinedentistry.com/dental-implants</loc>
    <lastmod>2026-09-24</lastmod>
    <priority>0.6</priority>
  </url>

  <url><loc>https://irvinedentistry.com/faq</loc><lastmod>2026-09-24</lastmod><priority>0.7</priority></url>
</urlset>
